Description

Great nonfiction doesn’t just educate—it captivates.

In Episode 85 of Write Effing Now, Hilary Jastram explores how authors can borrow proven storytelling techniques from fiction to make nonfiction books more engaging, memorable, and emotionally impactful. From setting vivid scenes and writing authentic dialogue to mastering pacing, clarity, and reader engagement, Hilary explains why the best nonfiction books feel like stories while still delivering valuable information.

Whether you’re writing a business book, memoir, self-help guide, or educational resource, this episode will help you create content readers won’t want to put down.

  • Why storytelling creates stronger emotional connections with readers.
  • How to use scene-setting and descriptive writing without overwhelming your audience.
  • The difference between showing and telling—and why it matters.
  • How dialogue and internal thoughts strengthen both fiction and nonfiction.
  • Why pacing is critical to keeping readers engaged.
  • Practical editing strategies that improve clarity and readability.
  • How reflective questions and calls to action deepen reader engagement.
  • Why Microsoft Word and Track Changes remain the publishing industry’s editing standard.

Compelling nonfiction is built on the same storytelling principles that make great novels impossible to put down. Hilary explains how techniques like descriptive scene-setting, authentic dialogue, pacing, and emotional connection help readers relate to both the message and the author. Rather than simply presenting information, she encourages writers to create experiences that invite readers into the story and make lessons unforgettable.

Throughout the episode, Hilary discusses practical editing techniques that strengthen every manuscript, including varying sentence structure, eliminating unnecessary words, writing with clarity, and maintaining an active voice. She also shares how reflective questions, case studies, credible sources, and thoughtful calls to action transform a book from information delivery into a meaningful conversation with the reader.

The episode is a behind-the-scenes look at the professional editing process, including style guides, Track Changes, manuscript organization, and why editing is ultimately about serving the reader—not the writer’s ego. Hilary reminds listeners that authentic writing, supported by careful editing, is what separates memorable books from forgettable ones.

Favorite Quote:

“Everything ties back to the reader.

Other Topics Discussed:

  • Storytelling
  • Nonfiction Writing
  • Fiction Techniques
  • Dialogue
  • Showing vs. Telling
  • Pacing
  • Reader Engagement
  • Editing
  • Active Voice
  • Case Studies
  • Writing Clarity
  • Chicago Manual of Style
  • Track Changes
  • Microsoft Word
  • Style Guides
  • Book Structure
  • Publishing
  • Author Development

Ready to stop overthinking and finally start writing?

Whether you’re outlining your first book or working through your tenth revision, Write Effing Now delivers practical guidance, publishing insights, and real-world encouragement to help you become the writer you’re meant to be.

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About

Write Effing Now is the podcast for writers who are ready to transform ideas into finished books.

Hosted by editor, publisher, and author Hilary Jastram, each episode provides practical advice on writing, editing, publishing, storytelling, marketing, audiobooks, artificial intelligence, and everything authors need to successfully navigate today’s publishing world.

Whether you’re writing your first book or building your author career, you’ll find inspiration, education, and actionable strategies to help you write with confidence and publish with purpose.

Learn more atBookMarkPub

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